Nurturing the Human Spirit
When a company begins to grow, leadership has to determine a path for the direction of the company.
Will the corporate culture be about the profitability? Or will the culture nurture the human spirit both inside the company and with the customer?
We have learned by our early successes that our personal involvement with customers is the key to success.
We strive to provided service and guidance to them on a level they would never experience from lenders or financial institutions. The challenge we have faced as we grew was to provide each and every new customer with the same close, personal experience. Of course, the only answer is to bring on board more people who share the same passion for personal service and to create an environment that celebrates customer satisfaction over sheer profitability.